Strategimagi
Concept
Strategy execution is one of the most demanding responsibilities a top executive can take on. What sets strategy magicians apart from other leaders is that they actually carry out the strategy – and succeed in doing so.
The Leader’s Guide to Successful Strategy Execution
The book Strategimagi is a practical execution guide packed with expert advice, tools, and methods you can use during execution. The strategy map outlines all the steps in the strategy process.
Explore the strategy map by highlighting the different parts of the model
Timeline of key eras
Current state
Roadmap
Desired future state
What happened?
What did we do?
What did we learn?
The era overview describes the key events leading up to the present day: how the company acted, what was achieved, and the lessons you can take away.
A clear description ensures that you carry forward the experiences from the past and build on what has already been initiated.
Timeline of key eras
Performance
Under performance in the current situation, you describe what you have achieved in the recent period with key figures that are relevant for you. Performance ensures focus on results.
Current state - Performance
Positions
Under current positions, you describe who your key stakeholders are and what kind of value you deliver to them. Positioning ensures that the strategy is oriented towards customers and partners with value creation for them in mind.
Current state - Positions
Resources
Under resources in the current situation, you describe the capabilities you have to deliver value, capture value, and operate cost- and capital-efficiently. Resources ensure focus on the key building blocks of the business.
Current state - Resources
Challenges
Current state - Challanges
Under challenges in the current situation, you describe resources you should have but do not, or resources that are not functioning as they should. The challenges ensure focus on implementing improvements that are both profitable and low-risk.
Roadmap
Under the roadmap, you describe the key initiatives along with their milestones. The roadmap provides a basis for monitoring progress in implementation and for seeing the overall picture of all initiatives.
The roadmap will consist of activities that change and strengthen the company’s resource base.
Under performance in the target state, you describe the measurable results you aim to achieve during the strategy period, using relevant key metrics. Performance ensures focus on delivering results.
Desired future state - Performance
Performance
Under performance in the target state, you describe the measurable results you aim to achieve during the strategy period, using relevant key metrics. Performance ensures focus on delivering results.
Desired future state - Positions
Positions
Under resources in the target state, you describe the capabilities you will need to deliver and capture value, as well as to operate cost- and capital-efficiently.
Resources ensure focus on the key building blocks your business must acquire going forward to translate the strategy into initiatives and results.
Desired future state - Resources
Resources
Future market perspective
Future market perspective
Under future market view, you describe upcoming external drivers, industry dynamics, and how the company is expected to be affected by them. The future market view ensures that you are prepared to navigate the future.
External drivers | Industry dynamics | Relevance for the company
The complete strategic workspace
Written and designed for leaders
In all industries
In small and large companies
With or without management education
The executive
Top executives, CEOs
The book and strategy studio provides you with inspiration and support for framing your strategy, while ensuring that you practice the mindset and execution required for success.
Ensures execution
A strategic framework
Focus and decisiveness
Delivering results
Board chairs and board members
Use the book and studio to explore how you can better support the top leader.
Strategic overview
Decision support
Risk management
The team and leadership group
Use the studio to facilitate a strategic process with the team. Build a shared understanding and ownership of the strategy through collaboration and hands-on activities.
Collaboration
Competence development
Ownership
Integrated across the organization
Consultants
The consultant acquires a comprehensive methodology for execution
Students
The student gains a practical perspective on how to succeed with strategy.
The 5 root causes of strategy execution failure
Behaviour
Characteristics that served you well in climbing the corporate ladder may turn into drawbacks when you become accountable for execution.
3 root causes are linked to the traits and behaviours of those who rise to leadership positions
Underestimate the gravity of challenges and threats
Are overly optimistic and ambitious
Favour fast-paced, energising sprints
Many traits are always assets, such as the ability to communicate, inspire and motivate. Others are always liabilities, like being easily bored or distracted. However, some traits are assets in day-to-day operations but become liabilities when facing challenging processes like strategy execution, like
Impatience
Ambition
Thinking fast
Ability to manage a significant workload
Enthusiasm
Positivism
Strategy execution requires slow thinking, patience, focus and consistent, hard work over an extended period. Above I have condensed these traits into 3 root causes of execution failure.
Capability
Translating strategy into actions and determining how to confidently engage more widely and sooner are "black boxes" for most executives
2 root causes stem from the fact that most leaders lack certain crucial skills related to execution
Creating tasks at the objective level
Involving too few people too late in the process
Translating strategy into actions is difficult, and few top executives master this skill. They cascade objectives and narratives but are unable to explain how to carry out the strategy. Consequently, they end up creating tasks at the objective level.
Top executives are often uncomfortable with broad and early involvement. Most strategies do include confidential elements. The process of developing the strategy touches on uncomfortable truths and often meanders back and forth. As a result, they end up engaging only a few people quite late in the process.
For those who want to deliver strategic results
While these root causes reveal why many strategies falter, the good news is that practical, actionable solutions exist. Strategimagi and Strategy studio are designed to equip leaders with the tools and skills needed to overcome these execution barriers and drive lasting impact. Ready to transform challenges into opportunities and achieve your strategic goals? The solution awaits you—just a page away.
You master strategy magic when you apply the mindset while following the Execution Guide to orchestrate your strategy journey.